diff --git a/README.md b/README.md
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--- a/README.md
+++ b/README.md
@@ -1,3 +1,8 @@
-# Blender Ferret
+# Blender Asset Tracer BAT🦇
 
 Script to manage assets with Blender.
+
+Blender Asset Tracer, a.k.a. BAT🦇, is the replacement of [BAM](https://developer.blender.org/diffusion/BAM/)
+and [blender-file](https://developer.blender.org/source/blender-file/)
+
+Development is driven by choices explained in [T54125](https://developer.blender.org/T54125).